House is one of the most significant financial assets that most people possess, so naturally you want to ensure that its value is maximized at sale. We know that correctly setting your asking price from DAY 1 is crucial. Setting your price too high can be as costly as setting it too low. We will review the market conditions and advise you on the best pricing strategy. We can also take you to preview existing listings, if necessary so you’ll get the feel of competition.
A properly prepared and staged house can sell for as much as 10-15% more money and 88% faster. That’s why it is one of the most important steps in the process. When a buyer will first walk through your house, how would they feel? Buying a house is a very emotional process and first impressions are crucial. We have developed a very specific and intentional House Preparation Checklist, so it will get sold fast and for top dollar. When we meet with you for the first time, we will view your house through the eyes of a buyer and prepare a detailed plan to get it ready for sale, including strategic furniture placement and updates, if any.
Photos are the first impression of your house and crucial in all marketing materials. We work with together with specialized real estate photographers to ensure we obtain just the right angle for perfect pictures. High-definition professional photos are also an absolute must for our online marketing. They drive traffic, add thousands of dollars to the bottom line and reduce days on the market. If the house or some of the rooms are empty we will add virtual staging to that space to give the best possible presentation to its functionality and use.
It is crucial to understand your potential buyers! We will analyze the market, your property specifics and will prepare a powerful MLS listing to target your buyers. It is important to highlight features of your house, including all the updating and renovations made by you.
In addition to your listing being on internet and seen by the whole world on all major real estate engines, we will market your house aggressively through the word of mouth to our existing buyers, network of agents and relocation specialists. We will also be holding open houses, especially during the first weekend of the listing.
Once the listing becomes active, usually it won’t be long before offers will start coming in. We will help you to negotiate all offers aggressively. Being through all different sorts of market conditions over the course of 15 years, we know exactly how to respond to offers and what to pay attention to.
With over 15 years of experience, we truly enjoy helping clients achieve their ambitious dreams in the world of real estate. There are a lot of moving parts that lead to a successful closing on a sale or purchase of a home. With the help of hard work, professional expertise and a little bit of magic, we will confidently lead you through the murky waters of a real estate transaction from start to finish!